Digital Marketing Specialist (Telematics) – Remote | JobzEG
Description:
JobzEG is hiring a Digital Marketing Specialist with 2-5 years of experience in B2B, SaaS, or IoT marketing. This is a full-time remote position focused on driving awareness, generating qualified leads, and positioning telematics, IoT, and connected vehicle solutions as industry leaders.
If you can turn GPS data, analytics dashboards, and IoT sensors into compelling marketing stories, this is your role.
Key Responsibilities:
Plan and execute digital campaigns across Google Ads, LinkedIn, and other channels targeting logistics, fleet management, and automotive tech audiences
Develop and manage content marketing strategies, including case studies, whitepapers, blogs, and videos
Optimize websites and landing pages for SEO/SEM using keywords like “fleet tracking software,” “vehicle telematics,” and “IoT fleet analytics”
Manage marketing automation and CRM workflows to track and nurture B2B leads
Collaborate with product and tech teams to translate features into marketing benefits
Analyze campaign performance and telemetry-driven insights to guide decisions
Conduct competitor research and monitor trends in telematics, mobility, and IoT
Support sales enablement with pitch decks and data-driven stories
Requirements:
2-5 years of experience in Digital Marketing, preferably for B2B tech, SaaS, or IoT products
Solid understanding of telematics systems, fleet management, or connected vehicle platforms
Hands-on experience with Google Ads, LinkedIn Campaign Manager, SEO tools (Ahrefs, SEMrush), and CRM/automation platforms (HubSpot, Zoho, etc.)
Strong copywriting and content creation skills
Analytical mindset with Google Analytics, Data Studio, or Power BI
Excellent English communication (Arabic is a plus)
Preferred:
Experience in automotive, logistics, insurance tech, or mobility sectors
Product marketing or growth hacking experience
Familiarity with IoT data privacy and data visualization tools
Experience collaborating with remote tech teams

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