Digital Marketing Specialist – 2 to 5 Years Experience | JobzEG
Description:
JobzEG is hiring a Digital Marketing Specialist with 2-5 years of experience to join our team in Egypt. The ideal candidate will help drive brand awareness, generate qualified B2B leads, and position our telematics, IoT, and connected vehicle solutions as industry leaders.
If you have experience turning GPS data, analytics dashboards, and IoT sensors into compelling marketing stories, this is the perfect role for you.
Key Responsibilities:
Plan and execute digital marketing campaigns across Google Ads, LinkedIn, and other channels targeting logistics, fleet management, and automotive tech audiences
Develop and manage content marketing strategies, including case studies, whitepapers, blogs, and videos
Optimize website and landing pages for SEO/SEM with keywords such as “fleet tracking software,” “vehicle telematics,” and “IoT fleet analytics”
Manage marketing automation and CRM workflows to track and nurture B2B leads
Collaborate with product and tech teams to translate features into marketing benefits
Analyze campaign performance and telemetry data to guide marketing strategies
Conduct competitor research and monitor industry trends in telematics, mobility, and IoT
Support sales enablement with pitch decks and data-driven stories
Requirements:
2-5 years of experience in Digital Marketing, preferably for B2B technology, SaaS, or IoT products
Solid understanding of telematics systems, fleet management, or connected vehicle platforms
Hands-on experience in Google Ads, LinkedIn Campaign Manager, SEO tools (Ahrefs, SEMrush), and CRM/automation platforms (HubSpot, Zoho, etc.)
Strong copywriting and content creation skills
Analytical mindset with experience using Google Analytics, Data Studio, or Power BI
Excellent English communication skills
Preferred:
Experience in automotive, logistics, insurance tech, or mobility sectors
Product marketing or growth hacking experience
Familiarity with IoT data privacy and data visualization tools
Experience collaborating with remote tech teams

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