Marketing Communication Specialist – Suez Canal Bank
🏢 Company: [Suez Canal Bank (SCB)]
📍 Location:On-site
💰 Salary: Competitive
⏳ Type: Full Time
🎓 Experience: 2 to 4 years
📂 Category: Onsite Job
Job Description:
📣 **Marketing Communication Specialist – Suez Canal Bank**
**Suez Canal Bank (SCB)** is hiring a **Marketing Communication Specialist – AI-Native** to support integrated marketing communications, brand initiatives, campaigns, and the bank’s growing AI-driven marketing function in Cairo.
📍 **Location:** Cairo, Egypt
💼 **Type:** Full-Time
💼 **Experience:** 2–4 years
🎓 **Education:** Bachelor’s Degree
### 🔎 Key Responsibilities
🔹 Support **brand strategy, positioning, voice, and identity** across channels
🔹 Manage marketing communications, brand initiatives, and **product launches** against business objectives
🔹 Plan and execute **360° marketing campaigns**, including creative and media activities
🔹 Manage activations and marketing events and evaluate campaign effectiveness
🔹 Monitor product and campaign performance, KPIs, **ROI, and business impact**
🔹 Analyze customer behavior, market trends, and competitor activity to generate actionable insights
🔹 Develop marketing performance **reports and dashboards**
🔹 Support data-driven marketing decisions using customer insights and campaign analytics
🔹 Use AI tools for **content ideation, campaign briefs, creative testing, reporting, automation, and productivity**
🔹 Explore emerging AI and digital marketing technologies and identify opportunities for improvement
🔹 Support early-stage **AI agent use cases** such as campaign analysis, content support, and competitive intelligence
🔹 Collaborate with marketing leadership, cross-functional teams, and external agencies
Job Requirements:
✔️ Bachelor’s Degree in **Marketing or a related field**
✔️ **2–4 years** of experience in Marketing, Marketing Communications, Branding, or Advertising
✔️ Strong understanding of **brand management and integrated marketing communications**
✔️ Experience in campaign planning, execution, and performance evaluation
✔️ Strong marketing analytics, customer insights, and **ROI reporting** skills
✔️ Excellent project management, organization, and problem-solving skills
✔️ Strong communication and stakeholder management in **Arabic & English**
✔️ Experience working with cross-functional teams and external agencies
✔️ Strong presentation and reporting skills
➕ Knowledge of **Google Analytics, Power BI, Tableau**, or similar platforms is an advantage
### 🤖 AI-Native Requirements
🔹 Demonstrated **daily hands-on use of AI tools** such as ChatGPT, Claude, Gemini, or Copilot
🔹 Ability to use AI for content generation, campaign ideation, summarization, and analysis
🔹 Working knowledge of **prompt engineering**
🔹 Experience with AI-assisted marketing analytics, reporting automation, or workflow efficiency
🔹 Ability to demonstrate practical AI use cases during the interview
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